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NOV
17

For Rent Media Solutions™ breaks down “Twitter™ Talk” with Tweet Spot

Contact:                                                                                                                           
Meredith Mobley                                                                                     
Marketing Communications Coordinator
meredith.mobley@forrent.com
Phone: 757-351-7366
Fax: 757-961-4827

For Rent Media Solutions breaks down “Twitter Talk” with Tweet Spot

Industry leader brings multi-housing’s first Twitter educational session to annual marketing conference

                                 

NORFOLK, Va.-(Nov. 17, 2009) - Hashtags, re-tweets, DMs? What does it all mean? For Rent Media Solutions, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, will answer these questions as they host the multi-housing industry’s first Tweet Spot during this year’s Brainstorming SessionsTM held at the Hyatt Regency in Houston,  Nov. 18-20.

Twitter “newbies” and power users alike are in for the ultimate Twitter experience during this year’s Multifamily Pro Brainstorming Sessions. At the Tweet Spot, attendees will learn more about leveraging the power of Twitter. Topics include:

  • How to create a Twitter profile

  • How to perform basic functions within the site

  • Twitter terminology

  • Tools to enhance user experience

  • Why Twitter is beneficial for businesses

  • How to cross-link with other social media sites

“The Tweet Spot is a great way for Brainstorming attendees and Twitter users of all experience levels to increase their Twitter knowledge,” says Tami L. Siewruk, chief imagination officer, Multifamily Pro. “It also creates the perfect opportunity to network and put Twitter handles to faces!”

Brainstorming allows multi-housing professionals to come together and generate creative ideas to improve their marketing campaigns. Attendees will also have the opportunity to speak to For Rent’s new media experts and participate in educational sessions regarding the social networking platform.

During the show, attendees can participate in “Tweetups,” meetings organized through Twitter and hosted by For Rent Media Solutions, to network and meet other attendees. These Tweetups help attendees turn their online network into reality, allow them to see who’s “following” who and maximize their social networking by meeting and mingling with the industry’s social media savvy.

Twitter users can follow For Rent Media Solutions at http://www.twitter.com/aptsforrent. Stay connected to the conference by searching for the hashtag #mfbsconf. A hashtag is a simple way to catalog and connect tweets about a specific topic. Any tweet regarding Brainstorming will include this hashtag.

For more information about this year’s Multifamily Pro Brainstorming Sessions, visit http://www.multifamilypro.com/brainstorming.htm.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises and a leading resource for choosing your next apartment for rent. As the multi-family housing solution for apartment seekers and property managers, For Rent Media Solutions operates For Rent Magazine® and publishes 99 magazines covering more than 190 markets nationwide. In addition, For Rent Media Solutions operates four addition websites, including ForRent.com. For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 45 market-leading Web sites reaching more than 16.7 million unique visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees in more than 200 offices nationwide. For more information, visit http://www.dominionenterprises.com/.

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Posted: November 17th, 2009

JUL
1

ForRent.com’s “Ready2Move?” video contest awards $10,000 to Dallas apartment renter

FOR IMMEDIATE RELEASE                                                                            Contact:                                                                                                                             Meredith Mobley                                                                                 
Marketing Communications Coordinator
meredith.mobley@forrent.com
Phone: 757-351-7366
Fax: 757-961-4827

 

ForRent.com’s “Ready2Move?” video contest awards $10,000 to Dallas apartment renter

NORFOLK, Va.-(July 1, 2009)-Justin Spence got the call of a lifetime on Friday from ForRent.com®. He entered his video in the apartment listing service’s nationwide online video contest and after months of anticipation, found out he was the $10,000 grand prize winner.

Spence, who works for his family’s radiator manufacturing business, is also a part time videographer. Under the weather and in the process of moving, Friday’s call could not have come at a better time. When asked how he felt about winning the $10,000 grand prize, he yelled, “Holy Moly! I think I just got a better kick than any kind of medicine could give me!”

ForRent.com launched the “Ready2Move?” nationwide video contest on April 1. The contest asked apartment seekers to create a short video and tell ForRent.com why they were ready to move for a chance to win $10,000.

Spence did just that. He and his wife created and starred in the one-minute video “$1,200 a month and No Pool?” The video depicts a conversation between Spence and a buddy, who is living lavishly in a Dallas apartment community, while Spence is desperately searching the classified listings for an apartment. The friend recommends ForRent.com as an apartment searching resource. When speaking about the benefit of the site’s functionality he boasts, “…you’re not gonna find that from some dude’s Web site in San Francisco.”

“This year’s contest was even more popular than last year. With the number of submissions more than doubling, the judges had a challenging time selecting the winners,” said Terry Slattery, president of For Rent Media Solutions.

In addition to the grand prize winner, three finalists were selected to receive an iPod Touch®:

ForRent.com even rewarded viewers just for voting. Patrick Freise, a rising senior at Binghamton University in Binghamton, New York, is $1,500 richer after being selected in a random drawing from 4,798 voters as the voting sweepstakes winner. With his earnings, Freise says he plans to buy his girlfriend a nice birthday gift.

Spence credits the popularity of his video to promoting it on social media Web sites like Facebook and Myspace, “I personally use Facebook and MySpace a lot. I’m a strong believer that social networking is the new media to advertise your products.”

ForRent.com worked with Vitrue, a social media company, to launch its second annual nationwide video contest. A panel of judges watched all 123 videos and selected the grand prize winner and the three finalists based on five criteria: creativity/originality, overall quality/appearance, relevance to the contest theme, promotion of the ForRent.com and or For Rent Magazine® brand, as well as the total number of user generated Internet votes received. In total, more than 24,000 votes were received.

To see all videos submitted for the “Ready2Move?” video contest, visit http://contest.forrent.com/.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises. As the multi-family housing solution for apartment seekers, property/apartment managers and owners, For Rent Media Solutions provides superior products, outstanding customer service, and tangible results.  For Rent Media Solutions is a leading resource for choosing your next apartment for rent, townhouse, condo, duplex, efficiency, studio or loft and provides a free customizable apartment search from more than 50,000 apartment listings nationwide.  For Rent Media Solutions operates For Rent Magazine®, as well as ForRent.comTM-The Magazine, and publishes 98 magazines covering more than 190 markets nationwide, including After 55TM Housing & Resource Guide, and Apartamentos Para Rentar®. For Rent Media Solutions operates four additional Web sites: ForRent.com®, SeniorOutlook.comTM, CorporateHousing.com®, and ParaRentar.comTM.  For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 45 market-leading Web sites reaching more than 16.7 million unique visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees in more than 200 offices nationwide. For more information, visit http://www.dominionenterprises.com/.

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Posted: July 1st, 2009

JUN
10

ForRent.com and Homes.com partner to expand consumer housing options

 

FOR IMMEDIATE RELEASE

Contact: 
Meredith Mobley 
Marketing Communications Coordinator
meredith.mobley@forrent.com
Phone: 757-351-7366
Fax: 757-961-4827

 

ForRent.com and Homes.com partner to expand consumer housing options

ForRent.com is the exclusive provider of apartment listings for leading real estate Web site

 

NORFOLK, Va.-(June 10, 2009)-ForRent.com, anchor Web site for For Rent Media SolutionsTM, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, will be the sole content provider of apartment rental properties on Homes.com. The exclusive partnership will provide additional exposure for property managers and offering multiple housing solutions for homeowners.

“During these economically challenging times, homeowners are seeking additional housing options,” said Terry Slattery, president of For Rent Media Solutions. “This partnership with Homes.com, our sister company, provides us with a great opportunity to further extend the reach of our apartment listings to one of the leading real estate Web sites. Ideally, this will create an opportunity for the homeowner seeking a variety of housing solutions in one location, allowing them to search for homes for sale, homes for rent and, now, apartments for rent.”

In April, Homes.com attracted nearly 2.3 million unique visitors, according to comScore Media Metrix. Those visitors can now find apartment listings on Homes.com by clicking on the Rentals tab, typing in their desired location, and selecting “Apartment Rentals.” Users can view apartment descriptions, online videos, photos, floor plans, interactive maps and have instant contact with thousands of ForRent.com communities.

“We are pleased to add ForRent.com’s apartment communities to Homes.com,” said Jason Doyle, Homes.com vice president and general manager. ”Choosing ForRent.com as Homes.com’s exclusive content provider is part of our continued effort to become the premier online destination for homebuyers, sellers, renters and real estate professionals. Expanding the Homes.com search experience with ForRent.com’s content provides a valuable resource for today’s renters.”

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises. As the multi-family housing solution for apartment seekers, property/apartment managers and owners, For Rent Media Solutions provides superior products, outstanding customer service, and tangible results.  For Rent Media Solutions is a leading resource for choosing your next apartment for rent, townhouse, condo, duplex, efficiency, studio or loft and provides a free customizable apartment search from more than 30,000 apartment listings nationwide.  For Rent Media Solutions operates For Rent Magazine®, as well as ForRent.comTM-The Magazine, and publishes 99 magazines covering more than 190 markets nationwide, including After 55TM Housing & Resource Guide, and Apartamentos Para Rentar®. For Rent Media Solutions operates four additional Web sites: ForRent.com®, SeniorOutlook.comTM, CorporateHousing.com®, and ParaRentar.comTM.  For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 45 market-leading Web sites reaching more than 16.7 million unique visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees in more than 200 offices nationwide. For more information, visit http://www.dominionenterprises.com/.

 

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Posted: June 10th, 2009

DEC
5

Terry Slattery Promoted to President of For Rent Media Solutions™

FOR IMMEDIATE RELEASE                                                                            Contact:                                                                                                                             Meredith Mobley
Marketing Communications Coordinator
meredith.mobley@forrent.com
Phone: 757-351-7366
Fax: 757-961-4827

 

Terry Slattery Promoted to President of For Rent Media SolutionsTM

Former vice president and general manager transitions into his new role as president

 

NORFOLK, Va.-(December 5, 2008)-For Rent Media Solutions, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, is proud to announce Terry Slattery’s promotion to president of For Rent Media Solutions. This change is in recognition of Slattery’s contributions to both For Rent Media Solutions and the multi-housing industry.

“I have had the fortune of working with Terry for eight years now,” said Jack Ross, president of Dominion Enterprises apartment and employment businesses. “His impact on For Rent Media Solutions and the industry has been substantial. He continues to show his dedication to multi-housing through his membership in organizations like the National Apartment Association, where he was recently recognized as a recipient of a Paragon Award. I am confident For Rent Media Solutions will continue to grow under his leadership.”

Slattery entered the multi-housing industry in 1993, when he joined the For Rent Magazine® office in Las Vegas as an account executive. Since then, he has held several positions within the company, including national marketing director, vice president of marketing, and vice president of national sales and marketing. He assisted with the execution of LEADSTM, the original tracking service in the multi-family housing business, now considered the standard in the industry. He is also credited for heading up the group that created ForRent.com®, one of the nation’s leading apartment Internet Listing Services.

“I am honored to step into the role of president of For Rent Media Solutions,” said Slattery. “I am proud of the success our company continues to experience and look forward to finding more innovative ways to promote our clients through a combination of print and Internet services.”

Slattery is very active in the multi-housing industry, attending many industry conferences and serving as a board member for the National Apartment Association. In 2007, he was appointed chairman of the National Supplier’s Council. In this position, he co-chaired the NAA Education Conference and Convention in Las Vegas and oversaw the development of the National Suppliers Council. This is the highest level that a supplier can rise to in the multi-family industry.

In his last role as the vice president and general manager of For Rent Media Solutions, Slattery brought innovation to the industry through new initiatives such as online video and mobile technology. As president, he will oversee all aspects of print, Internet, production and operations for all For Rent Media Solutions publications and Web sites, including: For Rent Magazine®, ForRent.com, Apartamentos Para Rentar®, CorporateHousing.com and After 55TM Housing and Resource Guide.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises. As the multi-family housing solution for apartment seekers, property/apartment managers and owners, For Rent Media Solutions provides superior products, outstanding customer service, and tangible results.  For Rent Media Solutions is a leading resource for choosing your next apartment for rent, townhouse, condo, duplex, efficiency, studio or loft and provides a free customizable apartment search from more than 50,000 apartment listings nationwide.  For Rent Media Solutions operates For Rent Magazine®, as well as ForRent.comTM-The Magazine, and publishes 98 magazines covering more than 190 markets nationwide, including After 55TM Housing & Resource Guide and Apartamentos Para Rentar®. For Rent Media Solutions operates five additional Web sites: ForRent.com®, SeniorOutlook.comTM, CorporateHousing.com®, and ParaRentar.comTM.  For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 45 market-leading Web sites reaching more than 16.7 million unique visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees in more than 200 offices nationwide. For more information, visit http://www.dominionenterprises.com/.

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Posted: December 5th, 2008

NOV
17

Print and Internet Combine to Form a Valuable Resource for Apartment Seekers

FOR IMMEDIATE RELEASE                                                                           

Contact: 
Wendy Froehlich
Marketing Director
wendy.froehlich@forrent.com
Phone: 757-351-7363
Fax: 757-282-6015

 

Print and Internet Combine to Form a Valuable Resource for Apartment Seekers

ForRent.com-The Magazine expands to Lansing, Mich.

 

NORFOLK, Va.-(November 17, 2008)- For Rent Media SolutionsTM, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, has expanded its publication, ForRent.comTM-The Magazine, to Lansing, Mich. The magazine, which provides apartment seekers with available apartments in the area, hit stands November 6.

“With a population of more than 500,000 and 35,700 residential units, Lansing will prove to be a promising market for ForRent.comTM-The Magazine,” said Terry Slattery, vice president and general manager of For Rent Media Solutions. “ForRent.com-The Magazine capitalizes on the power of print and Internet by offering a print publication that includes a property’s ForRent.com® URL at the bottom of the page.”

ForRent.com-The Magazine distributes 15,000 magazines each month, to more than 500 retail locations throughout the greater Lansing/Jackson area. In addition to local restaurants, colleges and gas stations, ForRent.com-The Magazine can be found at Meijer®, 7-Eleven®, Rite Aid®, K-MartTM, Kroger® and Walgreens®.

For more information about ForRent.com-The Magazine, contact Carla Cantu, general sales manager, ForRent.com-The Magazine, at carla.cantu@forrent.com.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises. As the multi-family housing solution for apartment seekers, property/apartment managers and owners, For Rent Media Solutions provides superior products, outstanding customer service, and tangible results.  For Rent Media Solutions is a leading resource for choosing your next apartment for rent, townhouse, condo, duplex, efficiency, studio or loft and provides a free customizable apartment search from more than 50,000 apartment listings nationwide.  For Rent Media Solutions operates For Rent Magazine®, as well as ForRent.comTM-The Magazine, and publishes 98 magazines covering more than 190 markets nationwide, including After 55TM Housing & Resource Guide and Apartamentos Para Rentar®. For Rent Media Solutions operates four additional Web sites: ForRent.com®, SeniorOutlook.comTM, CorporateHousing.com®, and ParaRentar.comTM.  For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises, a division of Landmark Media Enterprises, LLC, is a leading marketing services company serving the automotive, real estate, apartment, recruitment and marine markets. The company operates a variety of businesses that offer Internet marketing, Web site design and hosting, lead generation, CRM, and data capture and distribution services. The company has more than 40 market-leading Web sites reaching more than 16.7 million unique monthly visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees nationwide and annualized revenue of more than $946 million. For more information, visit http://www.dominionenterprises.com/.

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Posted: November 17th, 2008

JUL
22

Nationwide Video Contest Gets People and Their Furniture Talking

FOR IMMEDIATE RELEASE                                                                           

Contact:
Wendy Froehlich
Marketing Director
wendy.froehlich@forrent.com
Phone: 757-351-7363
Fax: 757-282-6015

 

Nationwide Video Contest Gets People and Their Furniture Talking

College Student Wins $10,000 in ForRent.com’s Video Contest

NORFOLK, Va.-(July 22, 2008) - ForRent.com®, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, today announced the grand prize winner and the top 10 finalists of its “If Only Your Apartment Furniture Could Talk” video contest. The winning videos on WinApartmentFuriture.com were selected from more than 50  submissions created by ForRent.com enthusiasts from around the country. Each responded to the challenge to create a short video creatively telling ForRent.com, through the eyes and voice of their apartment furniture, why they should win $10,000.

The grand prize winner, Brendan Walsh, a 20 year-old student from Steubenville, Ohio, majoring in digital media production at the Art Institute of Pittsburgh, contributed the winning video, “Furniture Talk.” This short video gives apartment renters a “fly on the wall” point of view of the interesting conversations their apartment furniture has when they’re not around. One couch tells the story of his lazy owners and why they should win $10,000 to add more furniture to their apartment. Watch this video at http://www.winapartmentfurniture.com/video/view/26

“Social media is my life,” says Walsh. “In fact, I even created a Facebook group for my video submission to gain more views and votes. It’s like a chain reaction. I tell 10 people, they tell 10 people and it spirals.” According to Walsh, he learned about the contest through the Pittsburgh For Rent Magazine® as well as ForRent.com when searching for an apartment.

In addition to Walsh’s $10,000 grand prize, the top 10 finalists will receive iPod Shuffles. These videos can be viewed at http://www.winapartmentfurniture.com/pages/finalists.

The consumer video contest was intended to leverage the power of social media, extend the reach of the ForRent.com brand and to establish a long-term relationship with brand advocates. Social media is leading the shift in the way consumers experience brands. According to a 2008 Nielsen study, 78 percent of consumers trust the opinion of peers over all other information sources and advertising. 

“The response to our user-generated video contest has been fantastic with entries from all over the country,” said Terry Slattery, vice president and general manager of For Rent Media Solutions. “This contest provided a unique way for us to reach out to our brand community, allowing them to express their creativity and appreciation for ForRent.com and For Rent Magazine. We want to thank everyone who participated in the contest, helping us to make it such a success.”

Vitrue, a social media technology provider, powered the contest platform which utilized a variety of social media features, most notably in its ability to quickly become a viral marketing campaign. Consumers had the opportunity to create a personalized profile with pictures and interact with others via commenting, rating, voting and adding to favorites. A syndication tool made it easy for consumers to distribute their favorite videos to more than 20 popular social networking Web sites, including Myspace, Facebook and Friendster.

About Vitrue, Inc.

Vitrue, with offices in New York and Atlanta, helps global brands engage with its customers through the power of social media.  The company delivers compelling marketing solutions that maintain brand integrity and deliver measurable results to agencies and the Fortune 500 companies they serve.  Founded in 2006, with funding from General Catalyst Partners, Dace Ventures, Comcast Interactive Capital and Turner Broadcasting, the company recently acquired UGENmedia in June.  Vitrue was named by Business 2.0 as one of the “Top 25 Startups to Watch” and by TechJournal South as one of the “Top 50 Innovative Companies in the Southeast”.   For more company information, please visit http://www.vitrue.com/.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises. As the multi-family housing solution for apartment seekers, property/apartment managers and owners, For Rent Media Solutions provides superior products, outstanding customer service, and tangible results.  For Rent Media Solutions is a leading resource for choosing your next apartment for rent, townhouse, condo, duplex, efficiency, studio or loft and provides a free customizable apartment search from more than 50,000 apartment listings nationwide.  For Rent Media Solutions operates For Rent Magazine®, as well as ForRent.comTM-The Magazine, and publishes 94 magazines covering more than 190 markets nationwide, including After 55TM Housing & Resource Guide and Apartamentos Para Rentar® magazine. For Rent Media Solutions operates five additional Web sites: ForRent.com®, SeniorOutlook.comTM, CorporateHousing.com®, ParaRentar.comTM and FLCondoGuide.com.  For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises, a division of Landmark Communications, is a leading marketing services company serving the automotive, real estate, apartment, recruitment and marine markets. The company operates a variety of businesses that offer Internet marketing, Web site design and hosting, lead generation, CRM, and data capture and distribution services. The company has more than 40 market-leading Web sites reaching more than 12.5 million unique monthly visitors, and more than 500 magazines with a weekly circulation of over 5 million. Headquartered in Norfolk, Va., the company has nearly 6,000 employees nationwide and annualized revenue of more than $946 million. For more information, visit http://www.dominionenterprises.com/.

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Posted: July 22nd, 2008