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SEP
23

Online video reaches major milestone and continues to gain popularity in the multi-housing industry

FOR IMMEDIATE RELEASE 

Contact:  
Meredith Mobley
Marketing Communications Coordinator
meredith.mobley@forrent.com
Phone: 757-351-7366
Fax: 757-961-4827

 

Online video reaches major milestone and continues to gain popularity in the multi-housing industry

NORFOLK, Va.-(September 21, 2009)- A record 81 percent of U.S. Internet users watched online video in July 2009, according to an August 2009 study from comScore Media Metrix, a leader in digital measurement. The 158 million viewers was the largest audience ever recorded. At the same time, For Rent Media Solutions, a division of Dominion Enterprises, launched its 2000th Community Theater® online video. Both records point to the expanding role of online video in the multi-housing industry.

“For Rent Media Solutions understands why it’s important for multi-housing professionals to incorporate video into online marketing efforts,” says Terry Slattery, president of For Rent Media Solutions. “Combined, top social media and video sharing sites like YouTubeTM and MySpaceTM attracted nearly 170 million viewers in the U.S. alone who viewed more than 9 billion videos in July. These record-breaking numbers serve as proof of online video’s effectiveness and support the appeal of online video amongst consumers.”

Online video is growing as a cost-effective, dynamic form of media for multi-housing professionals to reach potential renters. For Rent Media SolutionsTM distributes its online video product, Community Theater, through a comprehensive syndicated video network. This network includes MySpace, Twitter and video sharing sites like YouTube. In August 2009, these videos were viewed more than 914,000 times.

In the multi-housing industry, online videos create an opportunity for property managers to expand their reach, frequency, impact and interactivity to a vast and diverse audience.  The launch of For Rent Media Solutions’ 2,000th live video re-emphasizes the company’s support of online marketing backed by traditional print advertising. Each listing in For Rent Magazine® has a unique URL that guides apartment seekers directly to that listing’s ad on ForRent.com, the main location where Community Theater videos are housed.

Visit comScore.com to view additional collected data on the U.S. online video market. To learn more about online video and For Rent Media Solutions’ online video strategy, contact Mike D’Alba, director of mobile media.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises and a leading resource for choosing your next apartment for rent. As the multi-family housing solution for apartment seekers and property managers, For Rent Media Solutions operates For Rent Magazine® and publishes 99 magazines covering more than 190 markets nationwide. In addition, For Rent Media Solutions operates four addition websites, including ForRent.com. For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

 

About Dominion Enterprises

Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 45 market-leading Web sites reaching more than 16.7 million unique visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees in more than 200 offices nationwide. For more information, visit http://www.dominionenterprises.com/.

 

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Posted: September 23rd, 2009

DEC
5

Terry Slattery Promoted to President of For Rent Media Solutions™

FOR IMMEDIATE RELEASE                                                                            Contact:                                                                                                                             Meredith Mobley
Marketing Communications Coordinator
meredith.mobley@forrent.com
Phone: 757-351-7366
Fax: 757-961-4827

 

Terry Slattery Promoted to President of For Rent Media SolutionsTM

Former vice president and general manager transitions into his new role as president

 

NORFOLK, Va.-(December 5, 2008)-For Rent Media Solutions, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, is proud to announce Terry Slattery’s promotion to president of For Rent Media Solutions. This change is in recognition of Slattery’s contributions to both For Rent Media Solutions and the multi-housing industry.

“I have had the fortune of working with Terry for eight years now,” said Jack Ross, president of Dominion Enterprises apartment and employment businesses. “His impact on For Rent Media Solutions and the industry has been substantial. He continues to show his dedication to multi-housing through his membership in organizations like the National Apartment Association, where he was recently recognized as a recipient of a Paragon Award. I am confident For Rent Media Solutions will continue to grow under his leadership.”

Slattery entered the multi-housing industry in 1993, when he joined the For Rent Magazine® office in Las Vegas as an account executive. Since then, he has held several positions within the company, including national marketing director, vice president of marketing, and vice president of national sales and marketing. He assisted with the execution of LEADSTM, the original tracking service in the multi-family housing business, now considered the standard in the industry. He is also credited for heading up the group that created ForRent.com®, one of the nation’s leading apartment Internet Listing Services.

“I am honored to step into the role of president of For Rent Media Solutions,” said Slattery. “I am proud of the success our company continues to experience and look forward to finding more innovative ways to promote our clients through a combination of print and Internet services.”

Slattery is very active in the multi-housing industry, attending many industry conferences and serving as a board member for the National Apartment Association. In 2007, he was appointed chairman of the National Supplier’s Council. In this position, he co-chaired the NAA Education Conference and Convention in Las Vegas and oversaw the development of the National Suppliers Council. This is the highest level that a supplier can rise to in the multi-family industry.

In his last role as the vice president and general manager of For Rent Media Solutions, Slattery brought innovation to the industry through new initiatives such as online video and mobile technology. As president, he will oversee all aspects of print, Internet, production and operations for all For Rent Media Solutions publications and Web sites, including: For Rent Magazine®, ForRent.com, Apartamentos Para Rentar®, CorporateHousing.com and After 55TM Housing and Resource Guide.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises. As the multi-family housing solution for apartment seekers, property/apartment managers and owners, For Rent Media Solutions provides superior products, outstanding customer service, and tangible results.  For Rent Media Solutions is a leading resource for choosing your next apartment for rent, townhouse, condo, duplex, efficiency, studio or loft and provides a free customizable apartment search from more than 50,000 apartment listings nationwide.  For Rent Media Solutions operates For Rent Magazine®, as well as ForRent.comTM-The Magazine, and publishes 98 magazines covering more than 190 markets nationwide, including After 55TM Housing & Resource Guide and Apartamentos Para Rentar®. For Rent Media Solutions operates five additional Web sites: ForRent.com®, SeniorOutlook.comTM, CorporateHousing.com®, and ParaRentar.comTM.  For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 45 market-leading Web sites reaching more than 16.7 million unique visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees in more than 200 offices nationwide. For more information, visit http://www.dominionenterprises.com/.

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Posted: December 5th, 2008

NOV
17

Print and Internet Combine to Form a Valuable Resource for Apartment Seekers

FOR IMMEDIATE RELEASE                                                                           

Contact: 
Wendy Froehlich
Marketing Director
wendy.froehlich@forrent.com
Phone: 757-351-7363
Fax: 757-282-6015

 

Print and Internet Combine to Form a Valuable Resource for Apartment Seekers

ForRent.com-The Magazine expands to Lansing, Mich.

 

NORFOLK, Va.-(November 17, 2008)- For Rent Media SolutionsTM, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, has expanded its publication, ForRent.comTM-The Magazine, to Lansing, Mich. The magazine, which provides apartment seekers with available apartments in the area, hit stands November 6.

“With a population of more than 500,000 and 35,700 residential units, Lansing will prove to be a promising market for ForRent.comTM-The Magazine,” said Terry Slattery, vice president and general manager of For Rent Media Solutions. “ForRent.com-The Magazine capitalizes on the power of print and Internet by offering a print publication that includes a property’s ForRent.com® URL at the bottom of the page.”

ForRent.com-The Magazine distributes 15,000 magazines each month, to more than 500 retail locations throughout the greater Lansing/Jackson area. In addition to local restaurants, colleges and gas stations, ForRent.com-The Magazine can be found at Meijer®, 7-Eleven®, Rite Aid®, K-MartTM, Kroger® and Walgreens®.

For more information about ForRent.com-The Magazine, contact Carla Cantu, general sales manager, ForRent.com-The Magazine, at carla.cantu@forrent.com.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises. As the multi-family housing solution for apartment seekers, property/apartment managers and owners, For Rent Media Solutions provides superior products, outstanding customer service, and tangible results.  For Rent Media Solutions is a leading resource for choosing your next apartment for rent, townhouse, condo, duplex, efficiency, studio or loft and provides a free customizable apartment search from more than 50,000 apartment listings nationwide.  For Rent Media Solutions operates For Rent Magazine®, as well as ForRent.comTM-The Magazine, and publishes 98 magazines covering more than 190 markets nationwide, including After 55TM Housing & Resource Guide and Apartamentos Para Rentar®. For Rent Media Solutions operates four additional Web sites: ForRent.com®, SeniorOutlook.comTM, CorporateHousing.com®, and ParaRentar.comTM.  For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises, a division of Landmark Media Enterprises, LLC, is a leading marketing services company serving the automotive, real estate, apartment, recruitment and marine markets. The company operates a variety of businesses that offer Internet marketing, Web site design and hosting, lead generation, CRM, and data capture and distribution services. The company has more than 40 market-leading Web sites reaching more than 16.7 million unique monthly visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees nationwide and annualized revenue of more than $946 million. For more information, visit http://www.dominionenterprises.com/.

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Posted: November 17th, 2008

JUL
7

Top Online 55+ Housing Resource Recognized as one of the “Most Useful Sites” on the Web

FOR IMMEDIATE RELEASE                                                                            Contact:                                                                                                                            
Wendy Froehlich                                                                                 
Marketing Director
wendy.froehlich@forrent.com
Phone: 757-351-7363
Fax: 757-282-6015

Top Online 55+ Housing Resource Recognized as one of the “Most Useful Sites” on the Web

SeniorOutlook.comTM acknowledged as one of the best resources for senior housing

NORFOLK, Va.-(July 7, 2008)-For Rent Media Solutions, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, is excited to announce SeniorOutlook.com’s recent recognition as one of the “Most Useful Sites” on the Web for 50 plus adults. SeniorOutlook.com is a product of For Rent Media Solutions and a one-stop housing resource for adults 55 and older.

 ”We are very excited to learn that SeniorOutlook.com has received this recognition,” says Robyn Epps, national director of sales and development, After 55 Housing and Resource Guide. For Rent Media Solutions is dedicated to the needs of this growing audience not only through SeniorOutlook.com, but through After 55 Housing and Resource Guide, the print publication designed to cater to the housing needs of adults 55 and older.”

PreRetirementLife.com, a Web site for end-users seeking to learn more about the various online resources available to the 50+ audience, has researched thousands of Web sites, searching for the most useful, informative and comprehensive sites that appeal to their visitors. According tot their research, SeniorOutlook.com is one of the “Most Useful Sites” for those looking for assisted living and miscellaneous retirement facilities.

For more information on housing options such as apartments, independent and assisted living facilities, as well as products and resources for the after 55 audience, please visit http://www.senioroutlook.com/.

About After 55 Housing & Resource Guide

After 55 Housing & Resource Guide is owned and operated by For Rent Media Solutions, a division of Dominion Enterprises. As a one-stop housing resource for the adult age 55 and beyond, After 55 Housing & Resource Guide serves all the housing needs of this vast demographic. The publication is geared towards baby boomers planning their retirement, aging adults, and adult children who are researching housing options for their parents. The publication complements SeniorOutlook.com, the online housing and resource guide, and can be found in various locations throughout Florida, as well as major cities across the nation, including Atlanta, Columbus, Minneapolis, Phoenix, San Diego and Sacramento.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises. As the multi-family housing solution for apartment seekers, property/apartment managers and owners, For Rent Media Solutions provides superior products, outstanding customer service, and tangible results.  For Rent Media Solutions is a leading resource for choosing your next apartment for rent, townhouse, condo, duplex, efficiency, studio or loft and provides a free customizable apartment search from more than 50,000 apartment listings nationwide.  For Rent Media Solutions operates For Rent Magazine®, as well as ForRent.comTM-The Magazine, and publishes 91 magazines covering more than 190 markets nationwide, including After 55TM Housing & Resource Guide, Apartamentos Para Rentar® and Florida Condominium and Townhome. For Rent Media Solutions operates five additional Web sites: ForRent.com®, SeniorOutlook.comTM, CorporateHousing.com®, ParaRentar.comTM and FLCondoGuide.com.  For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises, a division of Landmark Communications, is a leading marketing services company serving the automotive, real estate, apartment, recruitment and marine markets. The company operates a variety of businesses that offer Internet marketing, Web site design and hosting, lead generation, CRM, and data capture and distribution services. The company has more than 40 market-leading Web sites reaching more than 12.5 million unique monthly visitors, and more than 500 magazines with a weekly circulation of over 5 million. Headquartered in Norfolk, Va., the company has nearly 6,000 employees nationwide and annualized revenue of more than $946 million. For more information, visit http://www.dominionenterprises.com/.

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Posted: July 7th, 2008

JUN
24

Multi-Housing Leader Goes Mobile with the Launch of New Web Site

FOR IMMEDIATE RELEASE                                                                           

Contact:
Wendy Froehlich
Marketing Director
wendy.froehlich@forrent.com
Phone: 757-351-7363
Fax: 757-282-6015

 

Multi-Housing Leader Goes Mobile with the Launch of New Web Site

For Rent Media Solutions introduces wap.forrent.com on Internet accessible cell phones

 

NORFOLK, Va.-(June 24, 2008)-Apartment hunters looking to quickly find apartments for rent on-the-go can rest easy. Today, For Rent Media Solutions, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, announced that it is joining the likes of major Web sites such as Google Map, Business Week, TV Guide and ESPN with the launch of its first mobile Web site. Advertising for apartment listings on http://wap.forrent.com/ is currently available to clients who are using the text messaging product.

“With mobile devices growing more sophisticated, multifunctional, high-speed consumers are relying on their phones to accomplish every day tasks from shopping to finding directions,” said Brock MacLean, vice president of national sales and development, For Rent Media Solutions. “Consumers are looking for faster and more current methods of finding information needed to make an educated decision. According to research produced by Harris Interactive, consumers are viewing cell phones as “indispensable”, noting that 16 percent of U.S. homes are using wireless phones exclusively. Going mobile is the next logical step in the evolution of the technologically savvy products and services that are offered by For Rent Media Solutions.”

On http://wap.forrent.com/, apartment seekers can find the same basic search methods that can be found at ForRent.com, including address, city, state and zip code. After the search information is entered, the apartment seeker will be directed to a search results page where they will find a property photo as well as contact information. Once the apartment seeker has selected the property of their choice by clicking on the property name, they will be directed to a more detailed page for the property, where they will find a property description, additional photos, contact information and driving directions.

According to the Mobile Advertising Report created by Limbo, Inc., the world’s largest mobile entertainment company, there are more than 25 million mobile phone users in the United States. A mobile Web site can expose a property manager to a wider audience, making their apartment listings available to consumers not only through print publications and the Internet, but through their cell phones as well.

The ForRent.com mobile Web site is accessible by all cell phones with Internet capability and is hosted on a Wireless Application Protocol (WAP); a technology platform used to create sites that are easily accessible from handsets, even those with small screens and limited processing power. To view a demo of the mobile site, visit http://wap.forrent.com.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises. As the multi-family housing solution for apartment seekers, property/apartment managers and owners, For Rent Media Solutions provides superior products, outstanding customer service, and tangible results.  For Rent Media Solutions is a leading resource for choosing your next apartment for rent, townhouse, condo, duplex, efficiency, studio or loft and provides a free customizable apartment search from more than 50,000 apartment listings nationwide.  For Rent Media Solutions operates For Rent Magazine®, as well as ForRent.comTM-The Magazine, and publishes 94 magazines covering more than 190 markets nationwide, including After 55TM Housing & Resource Guide and Apartamentos Para Rentar®. For Rent Media Solutions operates five additional Web sites: ForRent.com®, SeniorOutlook.comTM, CorporateHousing.com®, ParaRentar.comTM and FLCondoGuide.com.  For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises, a division of Landmark Communications, is a leading marketing services company serving the automotive, real estate, apartment, recruitment and marine markets. The company operates a variety of businesses that offer Internet marketing, Web site design and hosting, lead generation, CRM, and data capture and distribution services. The company has more than 40 market-leading Web sites reaching more than 12.5 million unique monthly visitors, and more than 500 magazines with a weekly circulation of over 5 million. Headquartered in Norfolk, Va., the company has nearly 6,000 employees nationwide and annualized revenue of more than $946 million. For more information, visit http://www.dominionenterprises.com/.

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Posted: June 24th, 2008

JUN
24

Industry Experts from Leading Apartment Resource Slated to Present During Major Multi-Housing Conference

FOR IMMEDIATE RELEASE                                                                            Contact:                                                                                                                            
Wendy Froehlich                                                                                 
Marketing Director
wendy.froehlich@forrent.com
Phone: 757-351-7363
Fax: 757-282-6015

 

Industry Experts from Leading Apartment Resource Slated to Present During Major Multi-Housing Conference

For Rent Media Solutions experts discuss hot topics in the multi-housing industry

 

NORFOLK, Va.-(June 24, 2008)- The National Apartment Association (NAA) Education Conference and Exposition is a key event for multi-housing professionals interested in learning about everything from popular topics to new products in the industry. This year, attendees can gain more insight in areas such as the Hispanic and 55+ communities as well as fair housing. Three industry experts from platinum sponsor For Rent Media Solutions, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, are scheduled to present during the June 26-28 event. 

Orlando provides the perfect backdrop for the 2008 NAA Education Conference and Exposition. This year’s annual event will be held at the Gaylord Palms Resort & Convention Center. Attendees can expect to “Get Educated and Invigorated” as they listen to various speakers, including Keynote Speaker Colin Powell and For Rent Media Solutions industry experts, Elsa Morales, Robyn Epps and Nadeen Green.

During the first morning sessions on June 26, attendees will have the opportunity to hear from Morales to gain more insight on the Hispanic consumer during her session, “The Next Generation of Hispanic Marketing”. Green will participate in the “Fair Housing-Who’s Got You Covered?” session, as a member of a fair housing panel to discuss hot topics in the industry regarding insurance and how independent and small owners can stay prepared. Epps will present “The Boomer Consumer” during the second morning session on June 27, educating attendees on the issues, facts, concerns and misconceptions of the diversified housing options for adults 55 and older. A more detailed description of each presentation can be found here.

As a platinum sponsor, For Rent Media Solutions will be highly visible at this summer’s conference. At booth 1517, attendees will learn more about the company’s powerful Print and Internet combination, as well as its technologically advanced marketing solutions, including Community TheaterTM streaming video, text messaging and social media.

About For Rent Media SolutionsTM

Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises. As the multi-family housing solution for apartment seekers, property/apartment managers and owners, For Rent Media Solutions provides superior products, outstanding customer service, and tangible results.  For Rent Media Solutions is a leading resource for choosing your next apartment for rent, townhouse, condo, duplex, efficiency, studio or loft and provides a free customizable apartment search from more than 50,000 apartment listings nationwide.  For Rent Media Solutions operates For Rent Magazine®, as well as ForRent.comTM-The Magazine, and publishes 94 magazines covering more than 190 markets nationwide, including After 55TM Housing & Resource Guide, and Apartamentos Para Rentar®. For Rent Media Solutions operates five additional Web sites: ForRent.com®, SeniorOutlook.comTM, CorporateHousing.com®, ParaRentar.comTM and FLCondoGuide.com.  For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.

About Dominion Enterprises

Dominion Enterprises, a division of Landmark Communications, is a leading marketing services company serving the automotive, real estate, apartment, recruitment and marine markets. The company operates a variety of businesses that offer Internet marketing, Web site design and hosting, lead generation, CRM, and data capture and distribution services. The company has more than 40 market-leading Web sites reaching more than 12.5 million unique monthly visitors, and more than 500 magazines with a weekly circulation of over 5 million. Headquartered in Norfolk, Va., the company has nearly 6,000 employees nationwide and annualized revenue of more than $946 million. For more information, visit http://www.dominionenterprises.com/.

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Posted: June 24th, 2008