Baby boomer capital of America welcomes a new targeted publication
FOR IMMEDIATE RELEASE
Contact:
Meredith Mobley
Marketing Communications Coordinator
meredith.mobley@forrent.com
Phone: 757-351-7366
Fax: 757-961-4827
Baby boomer capital of America welcomes a new targeted publication
After 55TM Housing and Resource Guide expands to Denver
NORFOLK, Va.-(September 14, 2009)-Denver baby boomers have a new resource to help meet their housing needs. For Rent Media SolutionsTM, a leading apartment resource for searching apartments nationwide, and a division of Dominion Enterprises, has expanded its publication, After 55 Housing and Resource Guide, to Denver. The magazine provides available housing options for local baby boomers and beyond.
“Denver has been called the baby boomer capital of America,” said Robyn Epps, national director of sales and development for After 55 Housing and Resource Guide. “The Denver Metropolitan area understands how to cater to this demographic that makes up nearly one-third of its population, according to ColoradoBoomers.com. I believe Denver baby boomers and beyond will find After 55 Housing and Resource Guide to be a valuable resource.”
Denver boasts the highest percentage of boomers of any major U.S. city, currently at 32.8 percent according to the U.S. Census Bureau. The total projected population in the Denver metropolitan area for 2009 is nearly 2.5 million and, by 2010, it is projected that the number of seniors in Denver will increase to 39 percent.
After 55 Housing and Resource Guide is a niche publication that targets baby boomers planning their retirement, aging adults, and adult children who are researching housing options for their parents. The magazine powers SeniorOutlook.com, For Rent Media Solutions’ online housing and resource guide, and offers a variety of housing options in the six counties which comprise the Denver Metropolitan Area, as well as El Paso County, ranging from apartments and independent living to assisted living and continuing care retirement communities.
The publication will be distributed to key locations including Denny’s, Safeway, Sam’s Club, Sunflower Markets, and Whole Foods as well as doctor’s offices, clinics, hospitals, libraries, pet stores, pharmacies, restaurants, and senior centers.
More information about After 55 Housing and Resource Guide and housing options for adults 55 and older, including apartments, independent and assisted living and continuing care retirement communities, is available at http://www.senioroutlook.com/.
About After 55TM Housing & Resource Guide
After 55 Housing & Resource Guide is owned and operated by For Rent Media Solutions, a division of Dominion Enterprises. As a one-stop source for the adult age 55 and beyond, After 55 Housing & Resource Guide serves all the housing needs of this vast demographic. The publication is geared towards Baby Boomers planning their retirement, aging adults, and adult children who are researching housing options for their parents. The publication complements SeniorOutlook.com, the online housing and resource guide, and can be found in major markets, including Atlanta, Columbus, Denver, Minneapolis, Orlando, Phoenix, Sacramento, Salt Lake City, San Diego, San Francisco, Seattle, South Florida and Tampa.
About For Rent Media SolutionsTM
Headquartered in Norfolk, Va., For Rent Media Solutions is a division of Dominion Enterprises and a leading resource for choosing your next apartment for rent. As the multi-family housing solution for apartment seekers and property managers, For Rent Media Solutions operates For Rent Magazine® and publishes 99 magazines covering more than 190 markets nationwide. In addition, For Rent Media Solutions operates four addition websites, including ForRent.com. For Rent Media Solutions is a company dedicated to the needs of the apartment industry, bringing prospective residents and apartment communities together.
About Dominion Enterprises
Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 45 market-leading Web sites reaching more than 16.7 million unique visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees in more than 200 offices nationwide. For more information, visit http://www.dominionenterprises.com/.
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